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  • Ashley Rice

Celebrating 70 Years of Excellence: Bonitz’s Journey and Vision for the Future


It is not every day that a company reaches such a significant milestone. This year, Bonitz is thrilled to celebrate our 70th anniversary in business! Over the past seven decades, we have witnessed incredible changes in the industry, adapted to evolving market demands, and continued to uphold our commitment to excellence. As we mark this special occasion, we would like to reflect on our journey and share our vision for the future. 


A Legacy of Innovation and Excellence 

Since our founding in 1954, Bonitz has been driven by a singular mission: to deliver exceptional results for our customers. What began as a modest endeavor has grown into a leading force in the specialty trade commercial contracting sector. Throughout the years, we have remained steadfast in our dedication to innovation, which has been the cornerstone of our success. “I am proud to be associated with a company that has endured a lot, but never lost sight of who they were.” Bonitz President, Ron Lutwiller. 


Over time, we have expanded our services and expertise to meet the ever-changing needs of the industry. We have continuously sought ways to elevate our offerings and exceed expectations. 


Redefining Ourselves: The Rebranding Journey 

In recent years, we have embraced a transformative rebranding initiative to better reflect our evolving role in the industry. Transitioning to a Specialty Trade Commercial Contractor has been a pivotal step in positioning ourselves for future growth and success. This strategic shift allows us to expand our reach and explore new markets while staying true to our foundational values of quality and innovation. In the words of our President Ron Lutwiller, “While traditional flooring and ceilings have been at the core of our success, we understand the importance of evolution and diversification. That is why we have embarked on a journey to redefine ourselves and offer a broader range of product offerings and solutions that cater to our customers’ ever-changing needs.” 


Our new identity is not just a change in name or logo; it represents a renewed commitment to delivering tailored solutions and exceptional service. Our rebranding reflects our ambition to not only meet but anticipate the needs of our customers and provide a broader range of products and services designed to deliver value in fresh and exciting ways.  


Looking Ahead: The Next 70 Years 

As we celebrate 70 years of achievements, we are also excited about the future. Our journey has been marked by growth, adaptation, and an unwavering commitment to excellence. We believe that the next 70 years hold even greater promise and opportunities. Bonitz President, Ron Lutwiller states, “For me, saying that we want to be the leading Specialty Trade Commercial Contractor simply means that the customer always thinks of us first for any need that they have.”  


We are eager to continue expanding our horizons, embracing new challenges, and innovating in ways that drive progress and create value for our clients and communities. The future is bright, and we look forward to building on our legacy and exploring new possibilities. 


Thank you to everyone who has been a part of our journey—our dedicated team members, loyal clients, and supportive partners. Your trust and support have been instrumental in our success, and we are grateful for all of you. 

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